Let’s be honest: sometimes evaluation can feel like taking medicine. What’s more, the results of evaluation often take the form of dry reports that are unwelcoming and, at worst, hard to penetrate. But evaluation doesn’t have to be this way.
Evaluation can be a useful and engaging process that incorporates creativity and participation to help an organization learn how it can more effectively reach its goals. Evaluation presents an opportunity for arts organizations to demonstrate the impact they are making in their communities. Incorporating artistic practice and a combination of narrative documentation and compelling graphics can make evaluation interesting and build off of an arts organization’s existing skill set.
Artists and arts organizations have an advantage with evaluation: you want it to be a creative process. Right now, some arts organizations are taking the lead in including drawing, storytelling, and graphic design as part of their evaluation process and reporting.
By making evaluation a creative and dynamic process, these organizations are helping make assessment more attractive to practitioners by showing that evaluation can build off the work your organization already has expertise in.
As a graduate student in urban planning, I’m interested in ways that the arts can help create shared spaces for community development. Writing short summaries of the in-depth resources available on the Animating Democracy website as the spring IMPACT intern, I began to notice that some of the best case studies of measuring the impact of social change incorporated the arts as part of the evaluation process. These innovative approaches to evaluation are facilitating new ways of evaluation that emphasize experience and engagement as key components of evaluation. Read the rest of this entry »