Los Angeles took a cue from the success of Art Miami and scheduled six art shows in the space of one week last month. These six shows featured the most popular collecting categories–fine art, photography, prints and posters, modern art, contemporary art, and “affordable art.”
A fortunate coincidence put these excellent art exhibitions directly next to two large commercial trade shows that demonstrated the value of artistic talent in America’s economy. These were the California Gift Show and the Insignia Sportswear Show.
These shows provided hundreds of examples of the economic value of art by showing how quality art and design can transform a five dollar piece of canvas into a fifty dollar giclee print or a five hundred dollar oilskin for elite yacht racing syndicates.
The commercial trade shows also demonstrated the important role that applied art plays in supporting the development of leading edge technology and the creation of good jobs that support local economies.
An overview of the exhibitions at the California Gift Show and the Insignia Sportswear Show quickly showed that commodity-like, undecorated consumer goods like umbrellas, picture frames, sports team uniforms, and caps do not cost much to make and do not generate much quality employment. The same products converted into upscale or luxury consumer products with original art and sophisticated artistic customization command attention of trade show visitors and quickly fill order books. Read the rest of this entry »
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