In Iowa’s Creative Corridor, we are fortunate to enjoy an excellent quality of life. That is largely due to the abundance of arts and culture in our community.
Nestled in America’s Heartland, Iowa’s Creative Corridor is the region along I-380 in east central Iowa including Iowa City, Cedar Rapids, and more than two dozen other municipalities. The Corridor is home to hundreds of arts organizations, multiple higher education facilities, nearly 30 Fortune 500 companies, and more than a dozen international organizations.
Iowa’s Creative Corridor brings innovation to the world through a unique fusion of art, science, and technology. Examples range from artistic endeavors like the world-famous Iowa Writers’ Workshop, which has resulted in 28 Pulitzer Prizes, to Rockwell Collins, a company that supplies the nation with aviation and information technology systems for defense and commercial avionics markets.
We live in a global economy where creativity is a key driver. The ability to attract and retain skilled employees is a central issue for businesses today. An increasing number of people choose where they want to live first and find a job in that area. Quality of life has never been so important to attracting talent, and the arts are significant to creating a quality of life that people seek out. In addition, the arts support inclusion in our communities by bringing people of diverse backgrounds together for shared experiences and by celebrating what makes us each unique and different.
Representing more than 150 arts organizations, the Iowa Cultural Corridor Alliance (ICCA) nurtures a sustainable cultural community in Iowa’s Creative Corridor through advocacy, promotion, professional development, and raising awareness of arts and culture opportunities. In a region with a spirit of creative innovation, ICCA works to foster collaboration within the arts community, as well as between arts organizations and the business community. Read the rest of this entry »