We’re having lots of great discussions here about how and why businesses give to the arts, and strategies we might adopt to reverse the trend of declining corporate investment. In an earlier post I advocated for local arts agencies to consider workplace giving and other employee engagement programs that could help inform corporate leaders’ understanding of the importance of arts and culture in their community.
Here below is some pertinent recent testimony from Mary Beth Cozza, Executive Vice President of Talent Management for Burgerville. (Is that a great title or what?!? We also like the title of her colleague, Jack Graves, Chief Cultural Officer!) Burgerville is a sustainable fast food chain in Oregon and Washington that received our award last month for having the highest number of employees participating in our Work for Art employee giving campaign. When asked why Burgerville and its employees were so involved, this is what she said:
Burgerville is a company committed to building thriving communities and thriving employees. We do this through our development programs and by offering our employees many opportunities to give back to their communities and Work for the Art is one of many ways we do that. Read the rest of this entry »