The Americans for the Arts Emerging Leader Network works to identify and cultivate the next generation of arts leaders in America. It is an ideal way for new leaders to share their interests with others as they continue to develop their skills and their commitment to the arts. The Emerging Leader Network targets professionals who are either new to the field, with up to five years of experience, or are 35 years of age or younger. Visit AmericansForTheArts.org for more information on the Emerging Leader Network.
It used to be that the success of arts marketers was dependent on how well they could predict the future and then pray for success. But those days are over.
Today, arts marketers can rely on data analysis and market research to make well-thought-out strategic decisions.
I, for one, am glad that marketers no longer have to rely on future telling because marketing is an essential part of the arts experience. As a jazz trombonist, I had to learn how to market myself to land gigs and then market my gigs so that people would come to them. Arts organizations have to do the same. But they must market their organization as well as individual performances.
Several years ago Brooklyn Academy of Music (BAM) ran an institutional marketing campaign with the theme “BAM and then it hits you.” The message they conveyed was that the experience at BAM lingered long after you left. This campaign excited people about BAM as an entire organization, as opposed to a singular performance.
There are countless other examples of successful marketing campaigns in the arts. As emerging arts leaders I think it is essential we pay attention to trends in marketing. What are the latest trends in arts marketing? How do arts marketers use data analysis and market research to make strategic decisions? What type of programming is becoming most difficult to market? There is an endless amount of questions we can ask. Read the rest of this entry »
April is National Poetry Month, inaugurated by the Academy of American Poets to celebrate poetry and its vital role in American culture. The academy sponsors events such as the star-studded Poetry & the Creative Mind Gala (April 17 at Lincoln Center in New York City) and mass-appeal activities like Poem in Your Pocket Day (April 18), when everyone is encouraged to carry a poem.
I love April, and not just because of my birthday and all those Final Four games!
We would be wise to celebrate America’s poetry because it’s an art form that does as much—sometimes even more—for the writer as the reader. Poems inspire, educate, and cleanse. And now that writing has become more abbreviated with blogs, text messages, tweets and the like, the time is perfect for poetry to make a big comeback.
The process of exploring my thoughts and feelings and expressing them in symbolic word images exercises my creativity in a fun way. I think it makes me sharper and, the more I explore the well of my imagination, the faster it fills again.
Everyone can benefit from writing poetry, whether they want to share it or not, because it:
1. Improves cognitive function. Learning new words (I’m never without a Thesaurus), working out meter (math!), and finding new ways to articulate our thoughts and feelings (communication) are all good for the brain. Want to get smarter? Write poetry! Read the rest of this entry »
We recently launched a new series on ARTSblog that spotlights the staff at Americans for the Arts that I call “Ten Questions with…”, in which I will ask everyone the same questions and see where it takes us.
This time I have turned to Nora Halpern who currently serves as Vice President of Leadership Alliances for Americans for the Arts.
1. Describe your role at Americans for the Arts in 10 words or less.
Grasstops wrangler: find the person who can move issues forward.
2. What do the arts mean to you?
I find this a very difficult question to answer because the arts are infused in everything I do and everything I am. Therefore, trying to define or identify the arts as something “other,” runs counter to the way I think.
I was lucky to have been raised in a home where the arts were central. Film, music, performance, and the visual arts were vital members of the family and often the glue that got all six of us talking about one topic at a time. Long before the days of remixing and mash-ups, dinner at our house was a cornucopia of art conversations: whether debating likes and dislikes or passions and poisons. Read the rest of this entry »
Have you ever chatted with someone about the importance of the arts in our schools? Would you like the chance to discuss it with Yo-Yo Ma?
Yo-Yo Ma will deliver the 26th Annual Nancy Hanks Lecture on Arts and Public Policy on April 8 at 6:30 p.m. EDT and, for the first time, Americans for the Arts will stream the event live from the John F. Kennedy Center for the Performing Arts (courtesy of Google), so you can watch regardless of whether or not you made it to National Arts Advocacy Day in Washington, DC.
Drawing on his training as a musician and what he has learned traveling the world for more than 30 years as a touring performer, Ma will discuss where in nature, society, and human interactions we can find the greatest creativity, and what we can all do to help students grow up to be contributing and committed citizens.
And, if you have a burning question that arises during the lecture, you can ask Yo-Yo the next day. On April 9, Yo-Yo will take a break from his Arts Advocacy Day visits with members of Congress to participate in a Google Hangout video chat about arts education with Matt Sorum (Rock and Roll Hall of Fame drummer for Guns N’ Roses and Velvet Revolver, Co-Founder of Adopt the Arts in California); Damian Woetzel (Former Principal Dancer at New York City Ballet and the director of the Aspen Institute Arts Program); Lisa Phillips (Author of The Artistic Edge and CEO of Canada’s Academy of Stage and Studio Arts); and, Bob Lynch (President & CEO of Americans for the Arts).
We’ll be collecting questions before the Hangout via Twitter and email. You can either tweet using #AskYoYo or send an email to firstname.lastname@example.org with #AskYoYo in the subject line and your question in the body. We’ll take questions anytime from now until the Hangout. Read the rest of this entry »
Most of the world’s great cultural capitals emerged organically through a virtuous cycle in which creative people flocked to prosperous cities, where they helped to create or expand prominent cultural institutions, which in turn attracted more creative people, and so on.
During the modern era, however, the historically strong correlation between economic vitality and cultural resources diminished somewhat. In some cases, new centers of economic activity developed with unprecedented speed, making it difficult for cultural institutions—which tend to have long gestation periods—to keep up. In the U.S. in particular, the migration of substantial wealth to the suburbs often left venerable urban institutions impoverished, while depriving nascent cultural organizations of the critical mass necessary for success.
The past couple of decades have been marked by a revival of interest in cultural infrastructure and a growing belief that museums, performing arts centers, libraries, programmed civic spaces and other cultural facilities can themselves foster social and economic progress.
The poster child of this trend is the Guggenheim Bilbao, designed by Frank Gehry, which has been credited with the revival of a small, rather run-down industrial city in Spain. Careful analysis of economic and other data suggests that the influence of this one project is often overstated, but there can be no doubt that it was a significant catalyst for urban revival, not only because of the museum’s mission and content, but also because of its exhilarating architectural form. Read the rest of this entry »
“Are you thinking about getting your Masters?”
Every time I’m asked that question, my brain has a dilemma. On one hand, I love learning as much information as I can about my field and anything that relates to it. I take what Malcolm Gladwell told Charlie Rose about the key to great journalism to heart—“It’s about teaching yourself that everything is interesting.”
And I love the classroom setting—well I should say the right classroom setting, but that’s another story. I would much rather write a 20-page paper on charitable tax policy or how to engage young people, than attend another City Council meeting or board meeting some days.
But on the other hand, why would I go back to school? I’m a young professional with the world at my fingertips; I’ve got a pretty great job and on top of all that, my undergraduate degree was in Arts Management—so unless I wanted to specialize in something very specific like Arts Policy or Arts Education, I don’t need to sit in a classroom and learn about mission statements, 990s, grants, marketing, etc, from the beginning all over again.
Sure I’d love to learn more about those things—I haven’t found the magic potion to make a perfect arts organization (yet…maybe a Chemistry class?)—but as it stands right now, I have a better chance of making an impact by staying out of the classroom than going back into it.
The other question I used to get when I was in college was, “Where are you looking to work?” No doubt, most folks hear “the arts” and think NYC, DC, Chicago, LA, Atlanta, Seattle and other locations. But for me, my answer was, “I’m staying here in South Carolina.” Read the rest of this entry »
We all love to go to our favorite theatre and watch a production, sit and listen to our favorite orchestra, or visit our favorite museum.
Traditionally, a person interacted with arts organizations by sitting in the audience of a theater and viewing a performance; but is that enough? I say no way! Like me, many audience members want to get involved and interact with arts organizations in a new way.
Today we live in a world with Twitter, Facebook, Instagram, YouTube, and other social media platforms. These platforms give us a space to share our views and interact with people from around the world.
As a person in my early twenties, interaction and participation is crucial. Arts organizations are beginning to realize the importance of audience engagement and are finding new and innovative ways to engage their audiences.
Audience engagement includes a range of activities from open rehearsals and online forums to interactive shows. Here in Washington, DC, Dog & Pony DC produced a production of The Killing Game that whole-heartedly embraced the idea of audience engagement. Read the rest of this entry »
Americans for the Arts’ Public Art Network Year in Review program is the only national program that specifically recognizes public art projects. Up to 50 projects are selected annually through an open-call application process and selected by two to three jurors. The projects are available on CD-Rom in our bookstore and include a PowerPoint, data and project list, and hundreds of project photos.
Our 2013 Public Art Year in Review nomination process is open through April 5, so be sure to nominate a project as we continue spotlight former honorees on ARTSblog.
Today’s project is Your Essential Magnificence by James Edward Talbot which was honored in 2012.
Washington, DC is full of young, ambitious, up and coming leaders—politicos, entrepreneurs, engineers, and of course, those of us in the arts. We live in an exciting time and as we prepare to dive into the working world, we are faced with some unique challenges. But we are young and energetic and up to the task.
One universal challenge emerging leaders face in every field is the evolution of the ever expanding “work day.” Gone are the days of a typical 9 to 5. (Though, did they ever really exist in the arts?)
In this iPhone, iPad, Blackberry world, we are continually and constantly connected. Emails are sent and expected to be read at any and all hours. Tweets and Facebook comments don’t take the night off. We are embarking on a career world that never stops and rarely sleeps.
And how does one break into this world?
Ah yes. The internship.
Internships have the potential to be great career launchers. They also have the potential to become traps. All work and no pay makes Jane a tired intern.
The New York Times recently published an article detailing the struggles of many 20-somethings—“a population historically exploitable as cheap labor”—as they learn that “long hours and low pay go hand in hand with the creative class.” Read the rest of this entry »
The House and Senate finally passed the FY 2013 Continuing Resolution which incorporated most of the sequester cuts ordered on March 1.
Only a few programs were amended to restore some of their original funding with a large majority of the across-the-board reductions being maintained. As detailed in my previous post, funding decreases to the National Endowment for the Arts remain at $7 million shaved off the $146 million annual budget.
The funding measure officially closes the books on the last fiscal year as Congress advanced separate budget resolutions for FY 2014. These resolutions are non-binding and do not require the signature of the president to pass, but they do provide instructions that will guide the appropriations process and inform the upcoming tax debates. They are to be taken seriously as the bills represent each party’s “vision” for fiscal policy.
The House version proposes deep cuts to discretionary spending, major changes to entitlements and tax reform that would dramatically lower marginal and corporate tax rates while balancing the budget in 10 years. Also, the House budget contains language for the third year in a row that takes aim at federal cultural funding: Read the rest of this entry »
Thanks for joining us this week as we shared our ideas, thoughts, and resources for the arts in early childhood education. If you missed any, you can read all of the posts from the Blog Salon via http://bit.ly/earlyartsed.
While I loved hearing about programs modeled after Reggio Emilia, theatre for the very young, and ways parents can encourage creativity, I have to say that my favorite part of this week was seeing so many cute preschool faces! For someone who works in arts education, it doesn’t get much better than seeing the joy of a young child discovering something through the arts.
Many of the images I loved seeing were part of the Pintrest board we created in addition to our posts here. Hop on over there to see more resources from our amazing bloggers and others, including research, quotes, and art activities to explore with children. This was my first experience with Pinterest, and I must admit that I’m hooked!
But many of our bloggers included wonderful images in their posts too, so without further ado, here is our week in images (please visit Flickr if the player is not working in your browser):
Thanks for helping us celebrate Youth Arts Month on ARTSblog and remember to check back for arts education posts nearly every week and join our next Arts Education Blog Salon in September!
During the last Americans for the Arts Annual Convention in San Antonio, I had the privilege of facilitating a roundtable on how to navigate a mid-career shift to the arts. The remarkable individuals I met during that discussion reinforced one of the things I love about arts administration and the arts in general, their entry points were varied and all are vital to the field.
Since entering arts administration a few years ago, I have had numerous conversations with arts leaders of all ages regarding the question of getting a Masters Degree. Part of the reason for this is that I did get a Masters Degree in Arts Administration in 2010 and I am often called on to tout the benefits of my alma mater to prospective students, which I do enthusiastically.
When I graduated three years ago, I would have told you that a Masters Degree is absolutely necessary, which was completely true in my case. I would never have the opportunities I now have without my graduate program. In the past three years, however, I have discovered an additional inescapable path to leadership, the road.
The road is paved with obstacles and pitfalls that every leader must face and that no Masters Degree program could possibly teach. They only thing the very best ones can do, is prepare you for the journey. Read the rest of this entry »
What happens when an arts organization’s business model no longer works?
Well, as with the metaphor of the shark, it must continue to move forward or it will die.
For decades, the arts organization model has remained largely unchallenged, because there was no reason to challenge it. It almost served as a microcosm of “The American Dream.”
Everyone wanted to start their own organization, and the great entrepreneurial spirit in the United States created a thriving environment for this mindset. Margo Jones, one of the regional theatre pioneers in the 1950s, supported the idea, saying “What our country needs today, theatrically speaking, is a resident professional theatre in every city with a population over one hundred thousand.”
However, as Rocco Landesman so famously said, audiences have begun to dwindle while the number of organizations continues to rise, and there should be fewer arts organizations. I am in no way saying that some organizations should just close up shop so that another can benefit. But this is definitely something to think about.
There are only so many contributed dollars out there for the arts. This trend of continued marketplace crowding will eventually lead to organizations relying quite heavily on earned income to meet budget. And as I mentioned a few weeks ago, many organizations must keep prices low (affordable) in order to fulfill their missions. Put those two factors together, and it doesn’t add up to success. Read the rest of this entry »
One of our great American leaders, Congressman John Lewis, has been celebrated in the news quite a bit recently. It is the 48th anniversary of the civil rights march across the Edmund Pettis Bridge in Selma, AL. The march was led by a young John Lewis—his skull was fractured, and for that sacrifice an enormous gain for civil rights and for voting rights was realized.
Congressman John Lewis is also a great arts leader. For years he has personally led the fight for fair tax treatment of artists. Many times over the last several decades, he has brought his powerful story of how the arts and the Civil Rights Movement were invaluable allies to Americans for the Arts gatherings.
He has pointed out that the arts—from folk or gospel or classical music performed in jails or the streets or in concert halls, to the visual arts in portrayals of the struggle through posters and placards—were a key to motivation and hope as the Civil Rights Movement progressed. We all honored him last week as he, Vice President Joe Biden, and others reenacted that famous bridge crossing.
During the State of the Union Address, President Obama highlighted the civil rights of the broad face of America when he honored the battles and sacrifice at Seneca Falls, Selma, and Stonewall. And during this year’s Academy Awards ceremony, First Lady Michelle Obama honored the transformative power of the arts and arts education for everyone when she said, “[The arts] are especially important for young people. Every day they engage in the arts, they learn to open their imaginations and dream just a little bigger and to strive everyday to reach those dreams.” Read the rest of this entry »
Arts Advocacy Day in Washington, DC is less than a month away and with the recent sequester cuts and still-looming budget battle to come, it is vitally important that members of Congress hear how important the arts are to you and your community in person.
Even the staunchest supporters of a tight fiscal policy believe in the value of arts education. In this new video, Senior Director of Federal Affairs and Arts Education Narric Rome provides a quick snapshot of the importance of federal arts education advocacy:
Arts Advocacy Day will take place April 8—9 at the Washington Marriott Wardman Park and the Cannon House Office Building on Capital Hill.
In addition, the Nancy Hanks Lecture on Arts and Public Policy will be an inspiring speech and performance by Grammy Award®-winning musician Yo-Yo Ma at The Kennedy Center at 6:30 p.m. on April 8. Tickets are included for Arts Advocacy Day participants and are still available to the public.
Don’t miss out on this opportunity to add your voice to the chorus of those asking Congress to support the arts and arts education!