Last month, as hundreds of thousands of New York City sight-seers walked through Times Square, the message of arts education was promoted through an interesting partnership of arts and business. For an entire week in January, MTV aired Americans for the Arts’ The Arts. Ask for More. public service awareness campaign television ad Raisin Brahms four times per hour on MTV 44 ½, one of the largest high definition screens in Times Square.
As an entertainment industry stronghold that believes in the power of the arts, MTV leads by example—showing other companies that supporting the arts is crucial to creativity, learning, a powerful workforce, and a strong economy. This collaborative effort is a great example of creative partnerships between business and the arts.
Each year at THE BCA TEN: Best Companies Supporting the Arts in America gala, businesses are celebrated for their support of the arts, including partnerships with arts organizations, sponsorships, leadership, grants, and other cross sector collaborative efforts. In November, the Business Committee for the Arts will once again come together to celebrate THE BCA TEN 2010.
Nominations recently opened for THE BCA TEN 2010 and we’re already starting to hear about some interesting art support across the country. We would really like to hear your story. Tell us about the great art support in your community by nominating a business for THE BCA TEN 2010 at the Americans for the Arts website. If you’d like to see some examples of great art support take a look at last year’s publication on our archive page.
What successful arts and business partnerships have you had in your local communities?
In addition to nominating those organizations for The BCA TEN 2010, tell us about them here on ARTSblog.
Popularity: 43%

Social comments and analytics for this post…
This post was mentioned on Twitter by Americans4Arts: The importance of Business pARTnerships: Tell us about successful arts & business partnerships in your community http://tiny.cc/u0vsO...
[...] MTV and American’s for the Arts worked in collaboration during the month of January to showcase the ways that the Arts nonprofit [...]