When I was asked to blog at the NAMP conference, I thought, Great. Easy. No problemo. But now, after nearly a full day here, I’m kind of stumped. It’s 7:30am and I’m sitting in a Starbucks up the street from the hotel and the Providence Convention Center. My problem is that I’d like to avoid writing about the obvious: how good my preconference sponsorship bootcamp was, how important it has already been meeting marketing colleagues from throughout the U.S. (and even Canada), and how much I’m looking forward to today’s program.
Whew, now that I’ve gotten that out of the way, I can talk about something really important.
Bob Dylan led the bootcamp! Actually, it was Alice Sachs Zimet. But go with me here. Imagine a female version of Bob Dylan: thick, curly hair and thin wise-looking face. Those among you who’ve seen Dylan perform, as I have a gazillion times, will even recognize her self-confident, loosey-goosey movements as those of Dylan on stage. I mean the comparison as a compliment. A big one. Sachs Zimet has a great resume for arts marketing—having worked in the field for many years—but her presentation, her “performance,” was impressive.
She has a strong ability to process information quickly and make connections between comments, and her “stage” presence is kind of mind blowing (though you have to write fast to keep up with her pace). After leaving the bootcamp yesterday, my clean notebook was half-filled with dashed-off scratchings I hope I can read later, and my brain hurt (in a good way) from absorbing so much stuff.
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